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Today's technological innovations are the result of thousands of years of human ingenuity, creativity and problem solving.

I use this ever-growing database of human achievement to understand the factors that lead to innovation and successful products.

AASTI is based on the premise that technology (ancient and modern) is more than changing the earth's natural resources into marketable products. It originates from, propagates through, reflects and reinforces, the beliefs and behaviors of people.


With increasing globalization, understanding this relationship is imperative for developing profitable products that are not only enviromentally and economically sustainable, but appropriate for the target community locally and abroad.








One

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Welcome!

I'm Dr. Ann Feuerbach and AASTI is my vision. In 2004, I started AASTI as a company with a fresh perspective and approach to innovation and object studies.







Better "fit" = Increased rate of success